How to Use phpMyAdmin for Your Database

Abhilash writes I am using phpMyAdmin†¦ so how can I interact with the database? Hi Abhilash! phpMyAdmin is a great way to interact with your database. It allows you the flexibility of using the interface, or simply using SQL commands directly. Lets take a closer look at how to use it! First navigate to your phpMyAdmin login page. Enter your username and password to access your database. Now that you have logged in, you will see a screen that has all of your databases basic information. From here there are several things you can do. Lets say you want to run a bit of SQL script. On the left hand side of the screen, there are some small buttons. The first button is a home button, then an exit button, and the third is a button that reads SQL. Click on this button. This should prompt a popup window. Now, if you wish to run your code you have two options. Option one is to type or paste in the SQL code directly. The second option is to choose the Import Files tab. From here you can import files full of SQL code. Often when you download software they will include files like this to help you install it. Another thing you can do in phpMyAdmin is browse your database. Click on the database name in the left hand column. It should expand to show you a list of tables within your database. You can then click on any of the tables it contains. There are several tabs of options on the top of the right page now. The first option is Browse. If you select browse, you can view all of the entries in that table of the database. You can edit, or delete entries from this area of phpMyAdmin. It is best not to change data here if you arent exactly sure what its doing. Only edit what you understand because once deleted it is irreversible. The next tab is the Structure tab. From this table you can view all of the fields within the database table. You can remove or edit the fields from this area too. You can also change the data types here. The third table is the SQL tab. This is similar to the pop up SQL window that we discussed earlier in this article. The difference is that when you access it from this tab, it already has some SQL pre-filled in the box pertaining to the table from which you accessed it. The forth tab is the Search tab. As its name implies this is used to search your database, or more particularly the table form which you accessed the tab. If you access the search feature from the main phpMyAdmin screen you can search all of the tables and entries for your entire database. This is a very useful feature, that could be completed using only SQL but for many programmers as well as non-programmers its nice to have the simple to use interface. The next tab is Insert which allows you to add information to your database. It is followed by the Import and Export buttons. As they imply they are used to import or export data from your database. The Export option is particularly useful, as it allows you to make a backup of your database from which you can restore if you ever have an issue. It is a good idea to backup data often! Empty and Drop are both potentially dangerous tabs, so please use them with caution. Many a novice has clicked through these tabs only to have their database disappear into the great unknown. Never delete unless you are absolutely sure it wont break things! Hopefully that gives you some basic ideas of how you can use phpMyAdmin to work with the database on your website.

Democracy Is Defined As A System Of Governance - 897 Words

Democracy can be defined as a system of governance where there is a political system in which governments are chosen through free and fair elections, there is an active participation in political process by the citizenry, laws and procedures apply equally to all citizenry. Alison Ayers argues that democracy comprises of a periodic election of political representatives, through multi party elections, rule of law, constitutionalism, good governance, and the promotion of human rights. These principles form part of the modern state, and are based on on neoliberal values such as accountability, transparency, tolerance and pluralism (Ayers, 2006) . A democratic state is one where civil, political and economic rights centre around the individual, and these individual rights are protected within a constitution, where everyone is equal before the law. Political leaders are chosen through regular elections in which two or more individuals compete against each other. These individuals align themselves with political parties, which are used as vehicles to canvas for votes which puts them in power until the next election (Ayers, 2006) . Promoting democracy has formed an essential part of the foreign policy objectives of many western nations. The United States Agency for International Development (USAID), Swedish International Development Cooperation Agency (SIDA), The European Commission and the UK’s Department for International Development (DFID) are some of the largest westernShow MoreRelatedDoes Democracy Produce Worse Government Than Dictatorship Produces?1194 Words   |  5 PagesQuestion: Does democracy produce worse government than dictatorship produces? Introduction For the sake of ruling a country, we demand a system which can provide justice and also protect the basic rights of people. Basically, there are two systems in the contemporary world, democratic system and dictatorship. When people determining which form of government is better, it always comes to a fierce debate. For instance, America, United Kingdom, India are the countries which have a democratic formRead MoreDemocracy Throughout the World1303 Words   |  5 Pagesthem to be free!!! Democracy is best defined as a type of governance where all entitled people contribute similarly either in an indirect or direct way in the process of elections in the purpose of contributing to development and establishment of rules. Nowadays, we are living in the core of a world surrounded by plenty of wars and each war maker tends to claim that he is fighting under the name of liberty and that he is yearning to reach democracy. The concept of democracy is very important andRead MoreDemocracy Outweighs The Other Forms of Goverment Essay1288 Words   |  6 PagesEven though democracy has been in existence since the ancient Greek, it rose to prominence in the twentieth century with a large number of countries shifting to democracy. This transition to democracy has sprung up a debate over its appropriateness as a system of government, with some supporting it as an ideal system while others coining it as the vilest form of government. Although it is argued that democracy and economic growth do not go hand in hand, nevertheless, democracy is not the vilest formRead More The Rise of Universal Liberal Values? Essay1125 Words   |  5 PagesThe Rise of Universal Liberal Values? Democracy is one thing, and constitutional liberalism quite another. In the inexorable march of modernity, Fareed Zakaria argues in The Rise of Illiberal Democracy, the message of constitutional liberalism has gotten lost in the clamor for democracy. This is problematic because, without a strong foundation of pluralism and constitutional liberalism, the apparatus of democracy can easily be hijacked by forces that hardly espouse the liberal values that haveRead MoreGood Governance and Human Rights1107 Words   |  4 PagesIntroduction Good governance and human rights are considered as key ingredients to economic growth. Nowadays few, if any, politicians and political scientists alike, would deny that democracy (good governance and human rights) and economic development are correlated. This link has long been argued as indispensible to the development of the African continent and that the African countries should embrace the â€Å"Rule of Law† in as far as good governance and human rights within their constitutionalRead MoreCritical Review Of Article Tolerance And Governance1043 Words   |  5 PagesCritical review of article ‘Tolerance and governance’ in Abdolkarim Soroush’s book In the article ‘Tolerance and Governance: a discourse on religion and democracy’, the writer Abdolkarim Soroush has defined justice as meta-religious setting on which an unexpectedly religiously democratic government needs to be based via its revolutionized freedom, confidence, religious enthusiasm, necessity of tolerance and a deep understanding of worldly matters (HOLTAN, 2005). The basic notion of a democraticRead MoreGood Governance in Pakistan1667 Words   |  7 PagesGood Governance in Pakistan. OUTLINES: 1. Introduction 2. Definition of Governance 3. Governance in Pakistan. 4. Failures of Governance in Pakistan 5. Causes of failures: 1. Political commotion 2. No democratic setup 3. Military intrusion 4. Feudal indulgence 5. Massive Corruption 6. Constitutional crises 7. Institutional clashes 8. Mismanagement of resources 9. Lack of Accountability 10. Over Exploitation of funds 11. Restrictions on media 12. Ethnic conflicts 13. Secterianism 14. Extremism 6 EssentialsRead MorePromoting E Governance : An Era Of Information Exchange1048 Words   |  5 PagesPromoting e-Governance through Right to Information Akashdeep Singh - Reseach Scholar, Department of Laws, Panjab University Chandigarh. Abstract e-Governance initiatives and Right to information (RTI) have been implemented for subtle change in global attitudes. Across the world, these two initiatives with information and communication technologies (ICTs) have ushered an era of information exchange; changing political, economic, and social structure forever. e-Governance and right toRead More An Argument Against a Presupposition1640 Words   |  7 PagesIn The American Democracy and Its National Principle, Herbert Croly makes an eloquent and poignant case for adopting a nationalistic frame of mind. According to Croly, we are rapidly approaching a junction where we must choose between the traditional values, measures and mind set of our past or embrace the opportunities of the future. As a people we should realize that the future holds great promise, and that is why we should focus on empowering a centralized system of governance that replaces theRead MoreGood Governance And Public Sector Management1022 Words   |  5 Page s Governance Olalekan Ajayi California State University, Northridge Abstract: There is no single definition of â€Å"good governance†. Good governance is linked different aspects especially politically. Good Governance is linked to Public Sector Management and how it is developing. Public Sector Management has went through changes over the past decades: from Traditional Public Administration to New Public Management or in other words Governance and managerialism. Moving from

Counseling - 993 Words

Introduction to Counseling Written Assignment # 1 I. What is professional counseling? Discuss the most recent trends in counseling. Professional counseling is a service provided voluntary and confidential with the focus on the developmental, situational problems of individuals of all ages and culture. Professional counselors help individuals to make decisions and resolve conflicts. Counselors provide service on different settings like the workplace, schools, colleges and other places as well. They also provide this service to families, groups or individuals. The most recent trends in counseling are through the internet and counseling in the community. These trends cover different parts of the community like business,†¦show more content†¦This board certifies counselors who meet the standards of training certified by the association. Despite the fact that this did not have the legal status of state licensing, it did help assure consumers that certified counselors met APGA training standards. Consequently, the number of states passing licensing laws for master’s degree counselors increased. By the 1990s professional counselors have become well established and have licensure laws for mental health counselors practicing in the community (Nugent, 2009). III. What are some of the personal qualities of effective counselors? Briefly present four (4) major categories of professional competencies for counselors. The personal qualities of effective counselors are self-awareness, interpersonal awareness, objectivity and personal integrity, open-minded and trustworthy. Self-awareness is a term utilized to describe the counselor’s understanding and acceptance of his feelings, attitudes, and values. It is the recognition and acceptance of his personal awareness and the impact in others. Interpersonal awareness, objectivity, and personal integrity referShow MoreRelatedCounseling884 Words   |  4 Pagesessential elements of a solution-based, short-term pastoral counseling strategy such as its goal-orientation; brief (i.e., number of sessions) and time-limited (i.e., length of each session) nature; basic tenets and guiding assumptions (briefly explain each tenet and assumption), essential interpersonal skills, and possible behaviora l positions (i.e., attending, blaming, willing). The goal-orientation for the short-term pastoral counseling should be to get the counselee to focus on their own goalsRead MoreInterview Questions On Counseling And Counseling1987 Words   |  8 PagesI was able to interview four people about their perceptions and beliefs about counseling. I noted differences and similarities among their responses which bring about a clearer perspective on the reality of counseling as a profession. The family and friends I choose to interview about their perspective on counseling included my mom Cathy, my brother Ben and my friend Mackenzie. I interviewed a counselor named Chris who is a youth leader at my church. Chris works at Penn State Hershey Medical CenterRead MoreEffective Counseling1313 Words   |  6 PagesCounselor By {Author} {Institution} Abstract This research paper discusses the qualities that are necessary for an effective counseling and as such any counselor considered effective must posses them. The paper has a separate discussion of both personal and professional qualities required for any good counselor. The personal qualities form a larger part of the discussion becauseRead MorePrayer in Counseling1044 Words   |  5 PagesChristian Clients’ Preferences Regarding Prayer as a Counseling Intervention Journal Article Review Liberty University April 19, 2012 Summary In Eriksen and Weld’s journal article, the writers contend that spirituality and prayer is being utilized more and more by mental health practitioners and counselors. The concept of prayer within the counseling session is something that was considered for a long time but the actual use of spirituality practices is more frequently being used todayRead MoreCareer Counseling And Development Counseling1083 Words   |  5 Pagesguidance to figure out certain aspects of life. This is where career counseling comes to be of great help. Professionals aid in helping others make informed decisions about their careers by counseling individuals in aspects of self-awareness and development. They also offer services by educating their clients in career choices and the changes they may endure over time. Many theories have been developed in the field of career counseling and development, and today we will be briefly discussing those theoriesRead MoreA Reflection On The Counseling Course Ess ay1246 Words   |  5 Pagespurpose of the interview and I elaborated about the counseling course I was enrolled in at TCU. My nerves fluttered for a moment, as I gazed into her calm and natural existence, could I do this? She was such a natural presence, completely at ease in the moment, while I second guessed my career choice, fully aware of my anxiety issues. If my apprehension could strike me in such a soothing environment in the company of such a pleasant master of the counseling world, could I control these underlying tensionsRead MoreCounseling, A Broad Title774 Words   |  4 PagesWhen I was originally starting this class I did not know what to expect the content to cover since Intro to Counseling is such a broad title. I was actually expecting an overview of counseling techniques, and I would not have guessed at all that a good part of the semester would be spent on consulting techniques instead and how to be resilient in the field. I am glad that the class did cover the se topics though, because I feel that I now have a solid foundation to build the rest of the informationRead MoreThe Ethics Of The Counseling Profession1371 Words   |  6 PagesThe counseling profession can be an excellent, rewarding, and challenging field. The purpose of counseling is to help individuals understand and clarify their own values and beliefs across a lifespan. Counseling also help individuals to become self-sufficient by implementing interventions and strategies that involves goal-setting skills that is meaningful to an individual. Individuals who may seek counseling are individuals who encountered marriage and family issues, stressful or traumatic eventsRead MoreThe Ethics Of Group Counseling Essay2508 Words   |  11 PagesEthics in Group Counseling Group counseling may be adverted to as a course of counseling, which takes a group of people coming together under one or more trained therapists, who simultaneously facilitate them and promote them to help one another to overcome their challenges. The group members are usually peers who may not necessarily face the same problem, but their problems may be linked. According to Jacobs, Masson, Harvill and Schimmel (2012), all members in a counseling group wish and desireRead MoreCounseling At East Carolina University s Center For Counseling And Student Development1255 Words   |  6 PagesPersonal Counseling Experience It is strongly encouraged that counselors in training experience personal counseling. It is considered a growth experience for future counselors. Equally important, it is an opportunity for the counselor in training to seek help for any personal concerns/issues. I chose to seek counseling at East Carolina University’s Center for Counseling and Student Development. After attending at least five personal counseling sessions, I have gain useful insight about the counseling

The Country- House Poem Genre Essay - 1379 Words

The country- house poem developed into a literary genre in the early decades of the seventeenth- century. Aemilia Lanyers, `The description of Cooke- ham, and Ben Jonsons, `To Penshurst namely represent the small genre which flourished so briefly. These poems are much more than domestic architecture and are more than simple exercises in praising and pleasing a wealthy patron and the readership at large. In country- house poetry, poets use the conjunction of the ideal family (the patrons) and the ideal site (the estate and surrounding areas in which the patron and his/her family live) as a means of reflecting on social values, the nature of the good life, and the ways in which other households fall short of the mark. The country- house†¦show more content†¦This poem was published as one part of the 1616 collection `Workes. Lanyer memorialises her time with Margaret and her daughter Anne Clifford at the estate of Cookham Dean, Her parents died when Lanyer was still a child and she was fostered to different families on numerous occasions. Internal evidence of her poetry proves this occurred, she definitely resided at Cookham for a time as did the Cliffords. `The description of Cooke- ham was written between February 1609 and October 1610, Lanyer drew on classical generic features for its construction. She used iambic pentameter throughout the book of poetry and also the conventions of pastoral poetry. Jonson chose to create in verse his belief in moral good attained and sustained in society, he makes no attempt to be completely accurate in his descriptions as he idealises life at Penshurst. He simplifies accounts of the country peoples attitude towards the big house and Sidneys hospitality while the description of the fish is undeniably exaggerated. He too uses the form of iambic pentameter to give a se nse of balance to proceedings. Both poems are the ideal archetype of English rural society, however there are many obvious similarities and dissimilarities. `The description of Cooke- ham andShow MoreRelatedReverse Imperialism in My Last Duchess1056 Words   |  5 PagesProfessionals divide literature into many different categories, or genres, which seem not to relate to each other. Some crossover hybrids exist, but very few works of literature can actually be compared to others that are not in the same genre. One such comparison would be that of a poem and the detective genre in general. For example, Robert Browning’s â€Å"My Last Duchess†, a dramatic monologue, would very rarely be compared to Edgar Allan Poe’s short story â€Å"The Purloined Letter.† The writers of DetectiveRead MoreDiffferent Types of Colonial Literature Essay731 Words   |  3 Pages American literature extends its roots into colonial times. The works of the earliest North Americans include contributions by Natives and settlers alike, with many similar and differing historical influences, themes, and genres. The Native Americans, before colonial life even began, had developed a strong system of oral storytelling revolving mostly around mother nature. When the Puritans arrived, seeking religious asylum from Europe, their reserved and conservative ways leaked into colonialRead MoreThe Misogynoir In The Tornado Girl, By Gwendolyn Brooks1656 Words   |  7 Pageschildhood. Specifically in the R. Kelly case, the defense team used the child’s physical maturity to defend an adult who was having an inappropriate relationship with a minor. The second poem, â€Å"We Real Cool† by Gwendolyn Brooks, expresses her views on the African American struggle to overcome stereotypes. The poem elaborates on different ways that â€Å"We Real Cool.† The first lines, â€Å"We real cool./We Left school.† show that the first way to be cool is to leave school (Lines 1 and 2). As well as leavingRead MoreThe Raven - Edgar Allan Poes View About His Own Fate.1285 Words   |  6 Pagesstories he is considered part of the Romantic movement in US and the inventor of detective fiction genre. On January 29, 1845 he publishes his poem The Raven in the Evening Mirror which granted him with immense fame (Edgar Allan Poe: A Critical Biography 1941). The editor of the publishing newspaper wrote: It is the most effective single example of â€Å"fugitive poetry† ever published in this country; and unsurpassed in English poetry for subtle conception, masterly ingenuity of versification, andRead MoreThe Body Of Written Wor ks Essay1409 Words   |  6 Pageslanguage in the United States. Like other national literatures, American Literature was also shaped by the history of the country that produced it. The development of science and industry as well as changes in ways of thinking and feeling, wrought many modifications in people’s lives. This entire factor in the development of the United States molded the Literature of the country. The Seventeenth Century writings included biographies, treatises, accounts of voyages and sermons. There were few achievementsRead MoreHip Hop, By Maya Angelou Essay1432 Words   |  6 Pagesexploited. Both poems have to do with one’s identity or autonomy being stolen from them. They do differ when it comes to the genre and the context but they do share the themes of identity and exploitation. Angelou in her poem uses the examples of the slave trade and using a women to convey two different means of exploitation. Her poem can even connect towards today, wher e Africa is still being exploited for its natural resources. Def’s song has to do with mainly a commentary of hip-hop as a genre and a cultureRead MoreAmerican Literature : A Look At Anne Bradstreet And Phyllis Wheatley1680 Words   |  7 Pageswomen all over the world. Bradstreet, a well educated woman from a wealthy, puritan family, and Wheatley, a slave taught to read and write by her owner, would make history with their published poems. Anne was born in Northampton, England in1612. She was the daughter of Thomas Dudley, the manager of the country estate of the Puritan Earl of Lincoln, and Dorothy Yorke (Anne). Due to her family s position, she grew up in cultured circumstances and, because she was apple of her daddy’s eye, he took greatRead MoreSetting in The Fall of the House of Usher by Edgar Allen Poe881 Words   |  4 PagesThe Fall of the House of Usher Dark Romanticism was very popular in 19th century America. It is literary genre that emerged from Romanticism and Transcendentalism. Tenets of Transcendentalism included finding God in nature, and seeing beyond the physical world. Dark romanticism examines the conflict between good and evil and the psychological effect of sin and guilt in the human mind. One very famous Dark Romantic writer is Edgar Allen Poe. Poe is very well known for his many poems and short storiesRead MoreThe Romantic Period Of Edgar Allan Poe976 Words   |  4 PagesRevolution changed the people’s life completely. Countries based on agriculture changed to industrial countries. They build factories, mills, and mines. New inventions, like the light bulb or the steam engine, where invented. The cities were covert with thick smog from the factories and the nature started to disappear to make new space for more factories. Romantic Writers tried to escape this dark reality by creating their own world in tale s, poems and folklore. Impacting writers from the beginningRead MoreDefinition of Literature1320 Words   |  6 Pagesimagination to recreate the characters and plot. Aside from being fiction or non-fiction, literature can also fall into different categories according to the genre, purpose, and style. Some genres include romance, science fiction, Christian, suspense, and western. The authors purpose for writing will likely determine what style and genre they will use. Poetry and drama are forms of literature that are stylistically different from other writings. Every writer wants to engage their audience and

Without Connection to Others There Is No Me - 1863 Words

Prompt: Without connection to others there is no me. In a society which inherently seeks to categorise individuals, it is paramount that each person finds their genuine place in the world. The most powerful influences that impact on an individual’s sense of belonging include identity and heritage. It is a part of humanity which makes us desire to want to belong to a social, religious or even racial group which ultimately forms the person we become. Renowned author Carlson McCullers reflects these ideas. â€Å"I think the idea of wanting to belong haunts every child. And not only children. I think it is the primary question. Who am I? What am I? And where do I belong?†It is of grave importance that we understand we are simply mere shadows of†¦show more content†¦These connections ideally provide love, protection, security and the opportunity to discover our values, attitudes, and beliefs that help to define us from the time of our birth. In McCullers ‘The Member of the Wedding’, Frankie latches onto t he idea that she will be someone of importance if she pursues a life with her older brother Jarvis and his wife to be Janice. The coming of the wedding gives her something to latch onto, and she becomes actively involved with the wedding, convincing herself of the false reality of â€Å"the future ahead when the three of them would be together in all the many distant places†. Ultimately Frankie has been unable to establish a persona until the coming of her brother’s wedding where she has latched onto the idea of being a part of it. Nevertheless, this sense of belonging to the bride and groom and the wedding itself, as strange and superficial as it may seem, makes her feel as if she suddenly has a purpose in life and allows her to understand who she is: â€Å"they are the we of me†. These examples clearly reveal that without connections, an individual is often incomplete, and stuck with the notion that they are isolated from the world entirely. Author Orson Scott has echoed these sentiments in saying, â€Å"Perhaps its impossible to have a true identity without becoming what you pretend to be.† In addition, if an individual is incapable of connecting with others, they will lose our senseShow MoreRelatedWithout Connection to Others There Is No Me Member of the Wedding1433 Words   |  6 Pagesâ€Å"Nothing of me is original. I am the combined effort of everyone I’ve ever known.† Chuck Palahniuk’s quote from his book â€Å"Invisible Monsters† highlights that a human being is the collection of experiences, influences and interactions of others within our lives. Palahniuk’s quote express’ that from the moment we are brought into the world our personality is constantly shaped and refined through the connection of others in a predisposed attempt to gain acceptance. Being devoid of this acceptance canRead MoreMember of the Wedding by Carson Mccullers - Context Essay (Expository)1748 Words   |  7 Pagesâ€Å"Without connection to others there is no me† Throughout our lives, everyone that we share bonds with and interact with on a regular basis, either forms or has some sort of influence on our identity. Consequently, the majority of us naturally find ourselves striving to fit in with these people, especially during the tough transition from childhood to adulthood. It is this part of the human condition that makes us feel as though we must forge ties with something outside of ourselves in order to establishRead MoreMy Writing A Text Is Difficult1027 Words   |  5 Pageswonders but others fall short and doesn t help us at all, no matter how hard we try. For me, question was the hardest to use, it disappointed me when I figured out that my question was not answered. Plus it distracted me from my goal. My modest used was connect, it advised me throughout some texts, connecting to them by only looking at the title to see if I wanted to read it. However it was frustrating to find a strong connection to go with. Finally I used visualiz ation the most, it gave me a betterRead MoreSolving The Mathematical Tasks As A Framework For Reflection1614 Words   |  7 Pagestasks that I have analyzed and put in high cognitive demand or in low cognitive demand. I will explain why I have chosen high or low cognitive demand for each task with using different approaches such as memorization, procedures without connections, procedures with connections, and doing mathematics. Mathematical Task Framework Mary Kay Stein and Margaret Schwan Smith built mathematical tasks around the idea that the tasks used in the classroom form the basis for students’ learning. 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In her book, Turkle explains how we chose to be alone now that technology has been integrated into our daily routine taken over all aspects of our life. She suggests with all the modern technology around us we have had less time to face the real world. We use thisRead MoreHuman Relationships and Happiness1121 Words   |  5 PagesHuman Relationships and Happiness Happiness is only experienced when you share it with others around you. Your friends, family, significant others, peers, and books all show a person how it is better to share your happiness with others than to experience it by yourself. In songs the artists always sing about how they are happier with people and how it is hard to share things by being alone. Although being alone can be nice and it gives you a feeling of serenity, it isn’t the same as it would beRead MoreMy Companion Makes Me Giggle A Great Deal942 Words   |  4 Pageslife, individuals are associated with each other. They could be family, companions, mates. 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Creating Oriented Executable Market Plan †Myassignmenthelp.Com

Question: Discuss About The Creating Oriented Executable Market Plan? Answer: Introducation Samsung is known as the worlds largest manufacturer of smartphones and other electronic devises. It is also a leading manufacturer of LCD panels and televisions. Samsung has impressive design capabilities; it was able to develop and roll out Samsung Pay in less than a year. The company has long-standing relationships with distributors and retailers all over the world. Samsung Leader 8 is a spectacular modern smartphone marketinghouses a super fast Qualcomm Snapdragon 821 processor, 4GB of RAM and 64GB internal storage plus micro SD expansion. The phone has a classy look due to the golden highlights, gold knobs in an "old school' keyboard and great forte aluminum construction. Leader 8 is run by a 2300 mAh battery that supports wireless charging. The handset has a 12 MP rear camera and a 5 MP front camera. It measures 130.2 62.2 15.9mm and weighs 235g. This beast has Android Nougat software and packs S voice, Samsung Pay and a multi-functional configurable hotkey. Improve product awareness by invigorating interest in the product. Samsungs vision is to inspire the world, create a new future Samsung commits to communities by leveraging its three key strengths, creative solutions, innovative commodities and new technology. Samsung hopes to a richer experience and better world through these efforts. Marketing objectives Build and raise awareness Intensify market and customer knowledge Increase the number of followers on social media Financial goals Generate revenue from the product through various sales methods and advertising Successfully penetrate the local market Track the operational and manufacturing and lower them so formulate a competitive price Situation analysis There are overwhelming opportunities for Samsung in the marketing environment. There are also challenges that the company believes it can meet successfully. A SWOT analysis highlights the strengths, opportunities, weaknesses, and threats of Samsung Leader 8. The SWOT analysis provides a sketch of the products position in the market. Samsung Leader 6 has some impressive strength and looks forward to the various opportunities. Solid financial management, the growing number of brand-loyal consumers and dedicated executives will propel the success of Leader 8 as a new product in the market(Hollensen, 2015). As the company expands internet sales and implements the marketing plan of the new commodity, it will also have to take key measures to safeguard duplication of the product. However, a key strategy of thwarting operations is building strong relationships with suppliers, retailers, and consumers(Pride, 2008). Samsung Leader 8 SWOT analysis Strengths Two 4.2 inches Full HD AMOLED screen on the flip top. One screen is on the front and the other on the inner side of the device. Better camera, 12 MP rear facing c camera and 5MP front facing camera Improved body style, it is built with aviation-grade aluminum Qualcomm Snapdragon high-speed processor Supports wireless charging and has fast charging capability Fingerprint sensor Weaknesses It does not have a waterproof feature Availability is currently limited to China Opportunities Improve on the brand with regular updates Better processors available on other Samsung phones Samsung can export the product to other countries thus expanding its turnover and edges exponentially. Enormous total market potential Increasingly growing online market Samsungs loyal customers are likely to buy the new product Threats The major threat for Samsung Leader 8 is the competition especially from other companies planning to launch flip phones. The mobile phones market has intense price competition Internal competition regarding internet sales may lead to the deterioration of the enterprise's relationship with retailers Competitive analysis of Leader 8 The competitive scenario regarding the IT and technology industry is significant as each IT and technology operator is competing against each other with a view of acquiring market shares of the others. An analysis of the of the industry especially concerning flip phones indicates that the most significant competitor is LG. These two IT and technology companies are competing against each other and the competition is evident mainly in both companies planning to launch flip phones this year. The competitive scenario has been awful, and this has caused a significant drop in the number of shipments. The industry competition is not good, as most Western consumers do not prefer flip phones and at the same time, the highly competitive market environment is highly affecting the IT and technology industry significantly. Marketing strategy Samsung Leader 8 is a high-end smartphone sold, manufactured and designed by Samsung Company. To compete effectively in the market, a marketing strategy for Samsung Leader 8 is necessary. Leader 8 will apply a marketing mix strategy which will put into consideration the 4ps, product, place, price, and promotion. Product strategy Samsung invests a lot in research to develop quality products to its customers. Samsung Leader 8 has features that will make it emerge as the winner in the highly competitive market environment(Luan Sudhir, 2010). Leader 8 exhibits security and helps to optimize work ensuring business continuity. It has a professional style and provides the capability one needs in carrying out business tasks. The phone appeals to the nostalgic trend by the fact that it is a flip phone fitted with a T9 keyboard. Another feature that enables Leader 8 to differentiate itself from an incredibly competitive market is the having two Full HD Super AMOLED screens Place strategy Place strategy refers to the entire management system that ensures that products are distributed to areas where consumers can access them. Samsung works with the concept of channel marketing with segmentsmodern retail and distributors, sales and service dealers(Constantinides, 2006). Samsung Leader 8 will be sold through chains of retailer shops with the aim of concentrating on the demand and expanding in-store share. Sales and service dealers will be involved in corporate sales, and they can also exhibit Leader 8 in their exclusive showrooms. The phone will be distributed using the unique distribution scheme of a single distributor. The distributor will further cater to all retailers in the area(Armstrong Kotler, 2005). Price strategy The pricing scheme of Leader 8 will depend on the demand curve and competition in the market. Samsung will adopt a pricing system that is directly proportional to the demand curve and one that beats the competition in the market. Samsung may either take a skimming price policy or a competitive pricing strategy. The brand may adopt a skimming price strategy to get a high value for the product before competition sets in the market(Cravens Piercy, 2006). Once the commodity is old or any competitor launches a similar product, Samsung will drop the price of Leader 8. Samsung may adopt a competitive pricing technique for Leader 8 to top prevent flanking attacks from its competitors and defend its position in the market. Promotion strategy The promotion strategies for Samsung Leader 8 will involve providing awareness and campaigns. The awareness phase will include providing consumers with information regarding the exceptional features. Schemes will be updated in the media to inform the customers about Leader 8 and its goals. Putting out the new release, public relations and writing articles for trade publication are some of the activities that will be included in the promotional schemes(Frank-Martin Peattie, 2009). Posters, placards, and hoarding will be put up in the main cities. Celebrities will be made its brand ambassadors to improve the global appeal of the product. Samsung will also take advantage of the high number of followers of celebrities to popularize the product. Samsung depends on personal contact with retailers and distributors to launch the product in the market. This connection will help demonstrate Samsung Leader 8 unique qualities, convey the products message and enhance relationships. Samsung representatives will visit shops to offer training on the features of the new product. To meet greater demand as distribution expands, Samsung will employ more sales staff in stores that have high traffic of customers (Peter Donnelly, 2011). Action programs for achieving the marketing and financial objectives Marketing Objectives Action plan Build and increase product awareness Manage mass email communication using free or inexpensive online software Provide existing and potential consumers and stakeholders with information about the product through regular branded newsletters(Davids Newcomb, 2006) Increase market and customer knowledge Conduct regular market survey research with customers regarding product, promotion, service, etc.(Walker, Mullins, Boyd, Larreche, 2005) Collect information from social media platforms Gather data from stockies Escalate social media following Gain social media followers by running promotions Regularly update information about the product and offers(Cohen Haley, 2009) Increase the reach of selected content by embracing paid advertisements on social media Financial objective Action plan Create revenue from the commodity through various sales methods and advertising. Advertise on a range of media including search engines advertising, newsletters, and radio to ensure maximum reach(Mintz Currim, 2013). Conduct marketing campaigns Regularly alter and change prices at target markets to obtain the projected profits Become a market leader within the local market Increase market penetration by offering promotional pricing based on research Conduct advertising and market campaigns to promote awareness of the product Intensify advertising by targeting national media and publications Make the product more price competitive by tracking the projected costs and lowering them Track the manufacturing and distributing costs Offer the best price possible the enables the company to attain the expected profits Reduce advertising costs by using inexpensive or free media platforms Implementation and control of the marketing plan Implementation of the strategic objectives will involve preparing a comprehensive list of activities to be performed, the resources needed and the people who will be responsible for the various functions. In the implementation phase, marketing managers must ensure efficient use of funds, marketing and human resources(Wood, 2011). The Samsung Leader 8 will apply a control strategy that includes monitoring vital thrusts and recognizing milestones for critical tasks and afterward observing setbacks and issues. Monitoring key projects will involve authorizing implementation control focused on examining critical pushes. Milestone reviews will concentrate on a full-scale reassessment of the technique applied and if it is fit to proceed or reevaluate the plan(Jain Haley, 2009). Implementation controls help to maximize the return of the marketing plan(Larreche, 2005). Understanding the controls in the technique utilized helps develop useful performance indicators. Customer feedback, target market sales, and budgeting are some of the indicators that will be used to evaluate the performance of Leader 8. One the control that will be used for Leader 8 is monitoring customer feedback through surveys and polls. One way of conducting the surveys will be hosting online polls on the internet that ask specific questions about the product. The surveys may also be done through individual interviews in person or via phone or with marketing groups. Surveys will determine the revenue generated, and units sold this and at the point of sale with the help of retail partners. Conclusion To achieve its set goals successfully, Samsung needs to evaluate each of its marketing strategies carefully throughout the set period adjusting where necessary. A SWOT analysis of the product shows that Samsung can expand Leader 8 market to other countries. Leader 8 is a unique design, and thus there is limited competition from the same line manufacturer. The handset is new, and so it does lack awareness, creating an image of the commodity in the consumers mindis a necessary (Plan, 2006). It was taken into account that Samsung has not yet announced the price of Leader 8 and therefore it is recommended that the company should use a pricing strategy that will enable it to make the most profit while creating a positive brand image. A marketing plan is essential an essential aid and tool for managing and making well-grounded decisions. References Armstrong, G., Kotler, P. ( 2005). Marketing: an introduction. Prentice Hall. Cohen, W. A., Haley, G. T. ( 2009). Marketing planning and strategy. Cincinnati South-Western Publishing Company. Constantinides, E. ( 2006). The marketing mix revisited: towards the 21st century marketing. Journal of marketing management, 22(3-4), 407-438. Cravens, D. W., Piercy, N. ( 2006). Strategic marketing (Vol. 7). New York: McGraw-Hill. Davids, M., Newcomb, K. ( 2006). Planning for Marketing Success: Turning the Wheel by Creating a Task-Oriented, Executable Marketing Plan. Frank-Martin, B., Peattie, K. J. (2009). Sustainability marketing: A global perspective. Wiley. Hollensen, S. ( 2015). Marketing management: A relationship approach . Pearson Education. Jain, S. C., Haley, G. T. ( 2009). Marketing planning and strategy. Cincinnati South-Western Publishing Company. Larreche, J. C. ( 2005). Marketing management: a strategic, decision-making approach. McGraw-Hill/Irwin. Luan, Y. J., Sudhir, K. (2010). Forecasting marketing-mix responsiveness for new products. Mintz, O., Currim, I. S. (2013). Journal of Marketing . What drives managerial use of marketing and financial metrics and does metric use affect performance of marketing-mix activities. Peter, J. P., Donnelly, J. H. (2011). Marketing management: knowledge and skills: text, analysis, cases, plans. Plano: Business pub., INC. Plan, E. M. (2006). Marketing Management. Pride, W. (2008). Marketing. Cengage Learning. Walker, O. C., Mullins, J. W., Boyd, H. W., Larreche, J. L. (2005). .Marketing strategy. McGraw-Hill Education. Wood, M. B. ( 2011). The marketing plan handbook . Pearson Higher Ed.

Principle Discussed Completely Overruled - Myassignmenthelp.Com

Question: Discuss About The Principle Discussed Completely Overruled? Answer Introducation The identification doctrine helps us to recognize and point any frauds or wrongs that are done by a member, officer or Agent of the said organization by laying down principles that would make the task handier. By what is discussed above, it can be concluded that the ideas and minds responsible for the working of an organization are the brain of the entity in legal terms, hence, the doctrine is a theory used to administer the wit and the will of an organization. It was in the famed Lennard's Carrying Co Ltd v Asiatic Petroleum Co Ltd [1915] AC 705 case that the doctrine was formulated. It was stated in the court of law that liability can only be inflicted if any entity from the organisation is involved, when it was questioned if a ship was liable for the loss of goods if directed on a wrong course. Daimler Co Ltd v Continental Tyre and Rubber Co (Great Britain) Ltd [1916] 2 AC 307 was a case in which it was very clearly stated by the jury that the companys residence can be considered as a place where the minds that work together to administer the company reside in. El Ajou v Dollar Land Holdings plc [1993] EWCA Civ 4 case became a turning point as it re-shaped the idea of the doctrine. It was ruled that all people can take command as the brain and the administrator of a company, hence, the principle that was discussed above was completely overruled. Before we discuss the case of Salomon v A Salomon Co Ltd [1896] UKHL It can be said that the stockholders are inclined to follow a doctrine that induces them either to lift the veil in question or simply to pierce the said corporate veil. It is known that a financial institute or a company is an unrelated and a unique legal entity, not bound by the identities of any other of its members. Something similar can be said for its losses and liabilities, for it is known that the company is a separate legal entity so all the losses and liabilities that are inflicted upon it are subjected to the organization only, not on its members. Hence getting into the above case, the foundations of the company was based on a fraud. If a company is formed properly, it is bound to be a totally separate legal entity no matter what; hence the court has the choices to lift or to pierce, convicting the members of breach of law, though it is quite rare for companies to apply for such conditions in many countr ies of the world. In the Adams v Cape Industries plc [1990] Ch 433 case, the court ruled that piercing will only be done when the roots of the company are based on a fraud or if a member applies for an exit. There was a debate on this very topic in the of Prest v Petrodel Resources Ltd [2013] UKSC 34 case and the same opinion was held up by the court. References Adams v Cape Industries plc [1990] Ch 433 Daimler Co Ltd v Continental Tyre and Rubber Co (Great Britain) Ltd [1916] 2 AC 307 El Ajou v Dollar Land Holdings plc [1993] EWCA Civ 4 Lennard's Carrying Co Ltd v Asiatic Petroleum Co Ltd [1915] AC 705 Prest v Petrodel Resources Ltd [2013] UKSC 34 Salomon v A Salomon Co Ltd [1896] UKHL